Case Studies

Birmingham, Snow Hill Interchange

Year
2013

Project Director
Maximo Martinez

Project team

Partners
JMP
Alan Baxter & Associates

Client
Centro
Birmingham City Council
Colmore Business District

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Pedestrian traces diagram

Pedestrian traces diagram illustrating the pedestrian desire lines from Snowhill station exits

"Thank you very much for organising last night's talks. Your speakers were excellent and generated discussion until our heads hit the pillow....really well content-ed and presented talks. I am so cheesed off with the rounds of rubbish, 10-minute wonder powerpoints that are called CPD these days - your balanced event was very refreshing and challenging, more like a symposium."

Attendee at an "OpenSpace" event at Space Syntax's London studio

The opportunity
Snow Hill Station is at the heart of an established and growing business quarter in Birmingham. Diagonally opposite the key landmark of St Phillips Cathedral, it is one of three mainline rail stations with rail servicesto the Black Country, the Chilterns and London Marylebone and is the terminus for the Midland Metro. Like other major transport hubs,  Snow Hill generates high levels of pedestrian, bus, taxi and vehicular movement, all competing for the same space. The growth of Snow Hill Station and the introduction of HS2 will increase activity in the city centre. The challenge is therefore to develop a city-wide approach to the integration of different transport modes. Centro Midlands, Birmingham City Council and Colmore Business District appointed Space Syntax and traffic consultancy JMP to develop the Snow Hill Interchange Plan. Complementing the Masterplan Framework for the area, the project aims to enhance Snow Hill Station as a multi-mode public transport interchange hub and as a key destination in the city.

Our contribution
Space Syntax’s detailed analysis of street network connectivity and pedestrian and cycling activity used a detailed Pedestrian Movement Model for the area. The model was the basis to develop, test and prioritise key intervention projects for the emerging Snow Hill Masterplan and the Interchange Plan. Our studies demonstrated that Birmingham can only benefit from the anticipated large scale interchange activity if the right spatial strategies are implemented at the local level. These include embedding the station concourse into both the wider and local movement networks and improving the public realm around the ring road, which is currently a blockage to pedestrian movement.

The outcome
In close collaboration with the multidisciplinary consulting team, the integrated multi-mode, multi-scale forecast tools developed by Space Syntax were used to develop a strategic masterplan for a year 2030 scenario. The strategic masterplan prioritised a set of projects according to their potential to improve active travel, transport interchange potential and in turn benefit the long term social and economic viability of Snow Hill Station and the Colmore Business District. The creation of a pedestrian-led environment will be the key to an efficient and successful transport interchange. Our work was used at workshop and stakeholder consultations to clearly communicate and support strategic design decisions across both the multidisciplinary design team and the three client groups. The strategic masterplan is now being used to develop detailed proposals for Snow Hill Station.